Secure Trust Bank Commercial Finance, a prominent asset-based lending provider in the UK, has expanded its team by appointing Andrew Welden as the Regional Sales Director for the North West region.
TWC – Andrew brought a wealth of experience from his previous role at Breal Zeta CF, where he successfully led the firm’s asset-based lending strategy in Merseyside and Cheshire. He focused on facilitating financing solutions ranging from £5 million to £150 million.
As an integral part of Secure Trust Bank’s UK-wide origination team, Andrew will play a crucial role in delivering asset-based lending solutions to businesses across the country and expanding the bank’s network of introduced.
Secure Trust Bank Commercial Finance specializes in assisting businesses and management teams with refinancing their assets, enabling them to optimize working capital and align with their strategic goals.
Andrew expressed his enthusiasm for his new appointment and commented, “Having already established a strong foundation in the North West, I have developed a genuine passion for asset-based lending. This role at Secure Trust Bank Commercial Finance presents an exciting opportunity for me to collaborate with industry leaders and support a diverse range of ambitious businesses. The team has been incredibly welcoming, and I am eager to work closely with them.”
Paul Johnston, Regional Managing Director at Secure Trust Bank Commercial Finance, welcomed Andrew’s appointment, stating, “Andrew’s exceptional track record in supporting innovative businesses in the region makes him an invaluable addition to our team. Working alongside our experienced origination team, he will contribute to our joint mission of offering flexible facilities to bolster the UK’s SME ecosystem.
With the appointment of Andrew Welden as Regional Sales Director, Secure Trust Bank Commercial Finance reinforces its commitment to delivering tailored lending solutions and exceptional service to businesses across the UK.